Jackson Hammond

Eurocamp are the UK’s premier holiday providers and for the fifth year running we have designed their main brochure. We work extremely closely with the in-house marketing and design team, and the perpetual challenge is to keep the document looking fresh and relevant to its loyal audience of Eurocampers. This year, we had to harmonise the brochure’s look and feel to be in line with the direct marketing campaign and give a united front across all media.

Large quantities of covers were personalized to customers using variable data too – quite a feat for such a huge project.

Along with the brochure being a great motivational tool to drive sales, it is also incredibly informative and detailed, right down to the nearest beach, town or golf course for your chosen destination. ‘The best brochure yet’ – their words not ours, makes all the late nights worth it.

Posted on 25th January 2010 at 11:28 AM | Work | Comments (0)